Job: Digital Marketing and eCommerce Instructor (Full Time Position)
Digital Marketing and eCommerce Instructor (Full Time Position)
Title: Digital Marketing and eCommerce Instructor
Location: Onsite (Kakuma Refugee Camp)
Organization: Action for Refugee Life (AReL)
Position: Full-Time
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About Us
Action for Refugee Life (AReL) is a refugee-led social impact organization based in Kakuma refugee camp. Founded in 2022, AReL empowers refugees to achieve a sustainable and self-reliant future by providing them with essential resources, support, and skills training. As we grow and seek to amplify our impact, partnerships play a crucial role in our mission.
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Position Overview
The Digital Marketing and eCommerce Trainer will play a critical role in delivering comprehensive training to our participants. This position involves providing instruction on key digital marketing and eCommerce concepts, tools, and strategies. We are seeking a dedicated and knowledgeable individual who can effectively communicate complex topics and provide hands-on guidance through practical projects and case studies.
The ideal candidate will have substantial experience in digital marketing and eCommerce, a passion for teaching, and a commitment to empowering refugees to build successful, sustainable futures. This role offers an opportunity to make a significant impact on the lives of refugees, helping them gain valuable skills to thrive in the digital economy.
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Living Conditions
The Kakuma refugee operation hosts over 283,000 refugees and asylum-seekers from 22 nationalities, primarily from South Sudan, Somalia, Burundi, and the DRC, with 70% being children and youth. Staff should be aware of challenging living conditions, with high temperatures averaging 35°C (95°F) and peaking at 38°C (100.4°F) in January-March. The area experiences short rains in November-December and long rains from mid-March to June, causing flooding and limited movement. Hazards include dust storms, heat exhaustion, insects, snakes, scorpions, and a high malaria risk. Medical facilities are basic, with referrals primarily to Nairobi. The compound, offering basic amenities, internet, a cafeteria, and a gym, is a non-family duty station where family visits are not allowed. The increasing refugee population and limited livelihood prospects present challenges to social cohesion and resource competition, requiring resilience and commitment from staff.
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Key Responsibilities
- Curriculum Delivery: Teach the Digital Marketing and eCommerce Mastery course, covering modules such as Digital Marketing Fundamentals, Content Marketing, Web Design, SEO, Blogging, Video Marketing, Social Media Marketing, Graphic Design, Digital Advertising, Email Marketing, Affiliate Marketing, Influencer Marketing, eCommerce, and Analytics.
- Practical Application: Guide participants through hands-on projects and case studies, ensuring they can apply theoretical knowledge in practical settings.
- Resource Provision: Provide essential resources, support, and mentorship to participants, helping them navigate challenges and achieve course objectives.
- Progress Assessment: Evaluate participant progress, provide constructive feedback, and adapt teaching methods to meet diverse learning needs.
- Course Improvement: Continuously improve the course content based on participant feedback and industry trends, ensuring the curriculum remains relevant and effective.
- Collaboration: Work closely with other trainers and AReL staff to ensure a cohesive and supportive learning environment.
- Reporting: Maintain accurate records of participant attendance, progress, and outcomes, and report on course effectiveness to AReL leadership.
Education
Undergraduate degree in any related field, e.g., marketing, business administration, communications, or related field, and at least one year of practical working experience as an instructor in digital marketing and eCommerce or a related field.
Required Qualifications and Skills
- Digital Marketing Expertise: Proven experience in digital marketing and eCommerce, with a strong understanding of SEO, content marketing, social media, email marketing, and digital analytics.
- Teaching Experience: Prior experience in teaching or training, with the ability to explain complex concepts in a clear and engaging manner.
- Hands-On Skills: Practical experience in setting up online stores, optimizing user experience, and using analytics to drive sales and customer engagement.
- Communication: Excellent verbal and written communication skills, with the ability to inspire and motivate participants.
- Adaptability: Flexibility to adapt teaching methods to meet the diverse needs of participants.
- Passion for Empowerment: A strong commitment to empowering refugees and helping them achieve self-reliance through skill development.
- Team Collaboration: Ability to work collaboratively with other trainers and AReL staff to support participant success.
Commitment and Compensation
This role is a full-time position in Kakuma Refugee Camp. Compensation details will be shared with candidates who progress to the interview stage. Due to the high volume of candidates we receive, we will only contact candidates that meet our expectations. Please consider your application unsuccessful if we do not contact you four weeks after the closing date
AReL is an equal-opportunity employer. We strive to make positions accessible to all regardless of nationality, ethnicity, race, age, disability, gender expression or identity, sexual orientation or identity, religion, marital or parental status, etc.